Ship an MVP users pay for.
From idea to live product — auth, billing hooks, core workflows, and a UI early adopters trust. Validate fast, then scale what works.
- First ship
- 4–8 wk typical MVP
- Billing
- Ready Stripe & plans
- Iterate
- Weekly release cadence
Frictionless signup — social or email, verified in seconds.
What ships in v1?
Toggle modules — watch timeline and complexity update. Lean first, expand with traction.
Preview your pricing page
Click a plan — see what unlocks for paying users.
The SaaS funnel
Simulated conversion from visitor to paying customer — where we optimize with onboarding and paywalls.
Validate → Build → Launch → Grow
Validate
Problem interviews, fake-door tests, and a sharp positioning statement.
Build
MVP with auth, core loop, billing stub, and analytics from day one.
Launch
Beta cohort, feedback loops, bug bash, and public waitlist convert.
Grow
Onboarding experiments, pricing tests, and infra that scales with usage.
Bloated MVP vs lean MVP
Everything at once
- 6 months before real users
- Features nobody asked for
- Burn before product-market fit
- Hard to pivot the codebase
One loop, shipped
- Live in weeks, not quarters
- Core value prop only
- Learn from paying signal
- Modular foundation to extend
Built for recurring revenue
Auth & teams
Signup, invites, roles, and session security out of the box.
Subscriptions
Plans, trials, upgrades, and webhooks wired to your app state.
Product analytics
Events for activation, retention, and funnel drop-offs.
Lifecycle email
Onboarding drips, usage nudges, and churn saves.
Ready to validate your SaaS idea?
Tell us the problem and the wedge — we’ll map MVP scope, timeline, and first release.